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Connor W.

Digital Marketing Analytics Manager

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Data Science

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Our CultureWhy us

Top Insider Advice

The most important thing I have learnt working at TUI is the importance of being genuine and bringing your personality to work - it makes you feel a lot better and as everyone is treated as an individual and allows teammates to understand what works best for you. TUI as a company is incredibly supportive of this as well, and it helps to make you feel like you belong in the team and makes it more than just work.

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Career path

Digital Marketing Analytics Manager

TUI

Started 07/2021 to Present

Lead Digital Marketing Analyst - Data Science

TUI

From 01/2020 to 07/2021

Senior Digital Marketing Analyst - Attribution

TUI

From 10/2018 to 01/2020

Company

What do you like about your job and the company?

Being able to work with amazing people on Digital Marketing data is really exciting for me - no two days are the same, and there's always something new around the corner. Everyone is there to help and support in TUI, which makes the work you do feel even more important and valuable.

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Gemma W

Cabin Crew and Volume Assessment Co-ordinator

Katharina P

Data Scientist

Top Insider Advice

I think you should be aware that communication and presentation skills, motivation and the will to grow and further develop your abilities are not only buzzwords but skills that are often underestimated but quite relevant for the work of a Data Scientist. I often have to explain and present the approaches I used and the results I obtained on various levels of granularity to different audiences. For example, when discussing with other data scientists in the company I need to be able to explain how a method works in detail. In contrast to that I have to focus on the business implications of my modeling choices when talking to the business colleagues or to managers. For the latter audience it is usually more relevant to understand the general idea of an approach rather than the details of how it is working. It is not easy to switch between these settings and to find a proper way of communicating to each of these different kinds of audiences but keep in mind that this will be a relevant part of your work as a Data Scientist. Additionally, lifelong learning is not only a buzzword at TUI. You should be motivated to actually stay up to date with the current state of the art Machine Learning procedures and bring motivation and initiative to continue your learning process. As a team, we are deeply involved in decisions that concern the way we work and the tools we use. Therefore, we have to keep track of new developments in the world of Data Science and Machine Learning and need to be willing to adopt new methods or tools if we expect them to be useful for our daily work.

Charlotte M

Content Strategy & Planning Lead

Top Insider Advice

I'm the sort of person that says "go for it" and "what's the worst that can happen?" I struggled for years not being able to get my foot in the (creative) door. I wound up managing a kitchen for a large pub chain - which is an absolutely fine career, but it simply wasn't for me. I started to apply to every role and opportunity that could offer me some experience to add to my CV - this included assisting photographers hang their work for upcoming exhibitions and photographing charity events for PR assets - all in my spare time. All of this rather random experience allowed me to start understanding which avenues I'd like to explore for my career. That career ended up beginning at TUI and i've never looked back.

Discussions with Connor W
What skills have you gained since you joined?
in Career Tips·Wednesday, March 16, 2022
1 response
82 views
Tell me why you wanted to work here?
in Career Tips·Tuesday, February 14, 2023
1 response
26 views